In episode 5 of our podcast, Keith chats with Adii Pienaar founder of Conversio. Conversio is an all-in-one marketing dashboard that helps ecommerce store owners to sell more through gently reminding customers of abandoned carts and follow up emails. And Conversio doesn't stop there as it emails receipts, sends newsletters, gets customer feedback and really helps you boost your sales.
Adii talks about the start of his journey in 2014 with Receiptful and it's progression to Conversio by finding the overlaps between different tools and data that resulted in Conversio’s single dashboard. He chats about moving to the Shopify system and the value of the UX design to both Shopify and Conversio.