Shopify with Milk Bottle Show

Episode 38: Creating hyper-personalised video marketing ads on Shopify

Episode Summary

In this episode, Keith chats with Ray Mongey, an Irish developer who founded Octovid Player. Octovid is a dynamic video marketing tool for digital marketers and Shopify merchants who want to connect better with their audience in real-time.

Episode Notes

Intro -- Dublin is still in lockdown... :(
Making connections at Milk Bottle Shopify Meetups Dublin and enjoying a drink after (pre-Covid life)
Ray's background in animation and now being a Digital Nomad
Irish Animation
What is Octovid?
The flexibility of Octovid
How to personalise video content to each individual
What metrics are people looking for?
By listening to customers, Octovid is a piece of tech that is constantly evolving
Pricing